FFF Racing Team announces Roger Dubuis partnership

FFF Racing Team is pleased to announce an exciting collaboration with luxury watchmaker, Roger Dubuis, for the 2016 motorsport season.

The new venture marks the luxury brand’s first foray in motorsport and the Roger Dubuis logo will adorn FFF Racing’s stunning new Lamborghini Huracan GT3s, as well as the team’s kit, truck and hospitality area for the entirety of its 2016 GT Asia Series campaign.

Roger Dubuis is more than just a purveyor of luxurious timepieces: it is also a specialist in architectural and technical mechanics. The resolutely iconoclastic brand, founded in 1995, is renowned for its elegant craftsmanship, as well as its double flying tourbillons and its pioneering work in the field of skeleton calibres.

To mark its new cooperation with FFF Racing, the Geneva-based Maison is introducing a bespoke version of its iconic Excalibur Quatour, which sports the FFF logo at 12 o’clock and is a worthy representative of the legendary Excalibur collection.

On signing the partnership, Roger Dubuis CEO, Jean-Marc Pontroué, commented: “As an official partner of the FFF Racing Team, Roger Dubuis will be able to affirm its presence among spectators of this exciting sport, while offering its VIP and VVIP guests exactly the kind of immersive experiences that both brands favour. This extremely personalised approach at each of the race events in 2016 provides us with opportunities for global exposure within a high-profile environment that is entirely in tune with our commitment to mechanical excellence and performance.”

FFF Racing Team Owner, Sean Fu Songyang, expressed his delight at the deal, saying: “It’s great to have Roger Dubuis on-board as FFF Racing’s primary sponsor and we are looking forward to acting as a global brand ambassador for their prestigious products. As an international race team competing in both Asia and Europe, Roger Dubuis, as a market leading product, is synonymous with FFF and we are proud to be associated with such a powerful premium brand.”

Last month, FFF Racing announced another strategic partnership with the ultimate in luxury lifestyle and financial services, Aurae.